Job Responsibilities:

✦   Manage user roles, permissions, and platform configurations across SFMC.

✦   Monitor system health, troubleshoot issues, and ensure compliance with governance standards.

✦   Maintain security, data integrity, and adherence to privacy regulations (GDPR, CAN-SPAM).

✦   Support end-to-end campaign delivery across Email Studio, Journey Builder, Automation Studio, and Content Builder.

✦   Build, test, and schedule dynamic journeys and automations using AMPscript and SQL.

✦   Drive campaign optimisation through personalisation, performance tracking, and continuous improvement.

✦   Collaborate with Salesforce CRM (Sales Cloud) teams to ensure accurate data syncs and segmentation.

✦   Manage data extensions, imports, and platform integrations (API, FTP, etc.) with reliability and scalability in mind.

✦   Ensure data-driven campaigns are aligned with business needs and audience strategy.

✦   Partner daily with UK-based marketers to translate business requirements into scalable SFMC solutions.

✦   Provide expert guidance on campaign execution and platform best practices.

✦   Participate in planning sessions, retrospectives, and innovation sprints to shape roadmap priorities.

✦   Stay up to date with new SFMC features and proactively recommend enhancements.

✦   Lead change management for platform updates, ensuring robust documentation, testing, and version control.

✦   Promote a culture of experimentation, knowledge-sharing, and platform excellence.

Job Requirements:

✦   2–5 years hands-on experience as an SFMC Administrator or Marketing Automation Specialist.

✦   Proficiency in AMPscript, SQL, HTML/CSS, and data-driven email personalisation.

✦   Strong experience with Automation Studio, Journey Builder, and campaign segmentation.

✦   Familiarity with Salesforce CRM (Sales Cloud) and system integrations.

✦   Proven ability to engage marketing and IT stakeholders, balancing technical detail with clear communication.

✦   Strong organisational skills with the ability to manage multiple campaigns in a global context.

✦   Salesforce Marketing Cloud certifications (Administrator, Email Specialist, Developer).

✦   Experience working in a distributed global team or with UK/EMEA stakeholders.

✦   Knowledge of governance and change control processes.

✦   Awareness of data protection and privacy regulations (GDPR, CAN-SPAM, consent management).

Job Application:

✦   Job Application Type: Link

​      Job Application Link: https://www.linkedin.com/jobs/search/?currentJobId=4399221058&f_TPR=r86400&keywords=salesforce&location=India&sortBy=R&start=350