Job Responsibilities:

✦   Design, develop, and implement email marketing campaigns within the Salesforce Marketing Cloud platform.

✦   Build and orchestrate multi-step, omnichannel journeys in Journey Builder (email, SMS, push, ads, in-app).

✦   Configure entry events, decision splits, goal tracking, and exit criteria.

✦   Create transactional sends and triggered journeys with error handling and monitoring.

✦   Develop dynamic content and personalization using AMPscript and SSJS.

✦   Use Content Builder features including dynamic content rules and personalization strings.

✦   Design Contact Builder relationships, data extensions, and keys.

✦   Build SQL queries in Automation Studio for audience segmentation.

✦   Schedule and orchestrate Automation Studio jobs including imports, queries, and scripts.

✦   Create CloudPages and API-backed pages.

✦   Implement preference centers and real-time event capture.

✦   Perform quality testing and ensure compliance with CAN-SPAM, GDPR, and CCPA.

✦   Troubleshoot and optimize SFMC configurations and data synchronization.

✦   Work with REST and SOAP APIs for marketing cloud operations.

✦   Manage Salesforce CRM integration using Marketing Cloud Connect.

✦   Handle bulk data movement and ETL processes.

✦   Implement eventing and webhooks for real-time messaging.

✦   Ensure security, compliance, and observability across systems.

​

Job Requirements:

✦   6+ years of experience in Salesforce Marketing Cloud development.

✦   Strong experience in HTML, CSS, AMPscript, and SSJS.

✦   Experience with Journey Builder, Automation Studio, and Content Builder.

✦   Strong knowledge of data modeling, segmentation, and SQL.

✦   Experience with REST and SOAP APIs.

✦   Familiarity with Salesforce CRM integration and Marketing Cloud Connect.

✦   Understanding of security, compliance, and deliverability best practices.

✦   Strong organizational and time management skills.

✦   Agile mindset and familiarity with agile methodologies.

​

Job Application:

✦   Job Application Type: Link

​      Job Application Link: https://www.naukri.com/job-listings-salesforce-marketing-cloud-developer-object-technology-solutions-hyderabad-6-to-11-years-150426010885?src=jobsearchDesk&sid=17763018286003407_1&xp=13&px=2

​

Additional Details:

✦   Work Mode: WFO (3-4 Days) – Regular Dayshifts.

✦   Interview Mode: ONLY F2F.

✦   Mode of hire Permanent with OTSI Object Technology Solutions.

✦   Share CVs: aravind.kuppili@otsi.co.in.