Job Responsibilities:

✦   Collaborate with cross-functional teams including business, marketing, product, and data science teams to identify and define personalization opportunities.

✦   Conduct discovery sessions and translate client requirements into actionable solutions.

✦   Create technical documentation, solution architecture diagrams, and implementation roadmaps.

✦   Develop and implement personalization strategies, data-driven campaigns, and customer journeys within Salesforce Marketing Cloud Personalization.

✦   Integrate Salesforce Marketing Cloud Personalization with external systems and data sources for real-time customer insights.

✦   Configure and validate campaigns on websites and apps through MCP.

✦   Manage catalog changes and implement site mapping.

✦   Provide consultation to application development teams on MCP Mobile SDK integration.

✦   Provide technical support and training for end users managing MCP campaigns.

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Job Requirements:

✦   3-5 years of hands-on experience implementing and configuring Salesforce Marketing Cloud Personalization solutions.

✦   Strong experience integrating MCP with e-commerce websites.

✦   Hands-on experience creating sitemaps in MCP.

✦   Proficiency in JavaScript, jQuery, HTML, and CSS.

✦   Strong understanding of API integrations and data management.

✦   Knowledge of data-driven marketing concepts, A/B testing, and digital marketing best practices.

✦   Experience working with Salesforce Data Cloud is preferred.

✦   Strong analytical and troubleshooting skills for technical issues.

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Job Application:

✦   Job Application Type: Link

​      Job Application Link: https://www.naukri.com/job-listings-salesforce-personalization-solution-consultant-vml-es-noida-3-to-8-years-240426010567?src=jobsearchDesk&sid=17770801390442270_2&xp=13&px=3